Lifestyle
& Product

Authentically you

Stock footage doesn’t cut it. Your audience wants to see real faces and the places where your products actually get used.

Authenticity is key: this is how we capture it.

Featured

Bobcat: You’re in (remote) control.

Advertising a product requires understanding the intended audience.

Our approach in promoting new technology was to draw a comparison between one’s experience in childhood to modern-day.

As the main character in this video grows up, we connect the dots between his early exposure to now.

Making products impossible to ignore

Whether the lifestyle is the product, or you just have something great you want the world to see, we’ve spent years figuring out what makes people stop, look twice, and remember your product.

Your product, our focus

We take the time to understand what makes your product special.

That means footage that actually feels like you and your brand, not something generic.

Consistent and efficient

Whether it’s one hero product or a full catalog, we bring the same care to every shot.

Ads that show results

We find the angles, the details, and moments that make your product impossible to ignore.

Recent Projects

Product videos built to perform. We shoot for the moment someone sees your product and decides they need it.

Here’s some of our recent work.

N.D. State Parks

North Dakota is a beautiful state, and its parks are one of the best ways to experience it.

We spent a year making trips to each state park during different seasons to capture the ambiance and attractions of each one.

Awards:

  • Judges Choice
  • Gold ADDY
  • 2x District 8 Gold ADDY

Earthkind

This video touts the kind of language Earthkind has been using all along with their natural, effective pest control products: but the magic happens when you give those words to a lively brand representative and inject a bit of comedy.

Awards:

  • 2x Gold ADDYs

Bobcat S7X

Bobcat reinvented the machine that put them on the map — the world’s first all-electric skid-steer — and they trusted Threefold to tell that story on launch day.

Awards:

  • Gold ADDY

Amazon video ads normally run a 1-3% click through rate. My team just told me that our videos (from Threefold) are performing FAR better, and are case-study worthy.

We’re getting a 7% click through and a 25-30% ROAS (return on ad spend.) You gave us good subtitles as well, but the team said the videos are amazing and really resonate with customers.

– K. Warberg Block, Earthkind

Choose your own adventure

See how we bring the same dedication to other industries, or let’s talk about bringing your lifestyle or product story to life.